New Application Exposure Suite simplifies Web 2.0
application and content creation and delivery; New Open API Service provides
unique development environment
Paris, December 3, 2009 – Alcatel-Lucent (Euronext Paris and NYSE:
ALU) today unveiled a host of capabilities to help service providers open their
networks to application developers and content providers in a secure and
controlled way to speed the creation of innovative Web 2.0 services for
consumers and enterprises. These capabilities – which include Alcatel-Lucent's
Application Exposure Suite, Open API Service, and a comprehensive set of
transformation services – support the company's application enablement vision,
which is focused on combining the trusted capabilities of service providers
with the speed and innovation of the Web to provide both consumers
and business users with richer experiences.
These capabilities provide access to key service information, such as the
location of subscribers, service preferences, billing relationships and more,
to make it easy for developers to create ‘mash up’ applications that combine
the functionality of service provider networks with Web-based capabilities.
They complement Alcatel-Lucent's High Leverage Network™ architecture to help
address the business, technical and operational challenges faced by service
providers, developers and enterprises as they create, manage and market new
"Alcatel-Lucent has found an elegant way to help service providers and
application and content providers benefit from the new model of application
development – merging network capabilities with the agility and ingenuity of
thousands of Web developers," said Elisabeth Rainge, Director IDC. "The
company’s holistic end-to-end approach to application enablement can help
service providers to reassert their value proposition in the Web 2.0 value
chain and beyond."
Application Exposure Suite
The launch of Alcatel-Lucent's Application Exposure Suite allows service
providers to make their assets in their networks available – via a secure
"exposure layer" – to application and content providers in a way that can
enrich Web-based services and new mash up capabilities. Service providers can
monetize their capabilities by allowing developers to easily ‘grab’
functionalities, such as billing, location or connection optimization, to add
to their applications.
The Suite provides service providers with key services across their
enablers, such as secure access to network assets, subscriber privacy,
protecting the network and the end-to-end visibility into the performance of
applications on their network in a way that helps them optimize end users'
experiences while ensuring the most efficient use of network resources. The
Suite is commercially deployed and also in advanced trials with a variety of
major service providers worldwide -- companies engaged in creating innovative
service experiences in digital media, rich communication, advertising, payment,
customer engagement and more.
Open API Service
Alcatel-Lucent today also launched its Open API Service, which brings
developers and service providers together to support the rapid creation and
secure testing of new services. Providing managed and controlled access to
aggregated network capabilities through a Web portal (http://developer.openapiservice.com), the Open API Service
allows developers to leverage enablers from multiple carriers in one place,
thus eliminating the need to establish individual relationships with carriers
and providing the cross carrier advantage of reaching a larger potential
customer base. Developers conveniently enter into one contractual agreement,
and get access to easy to use application programming interfaces (APIs) along
with technical support and a robust test environment.
For service providers, the Open API Service eliminates the expense of
registering, provisioning and supporting developers. At the same time it helps
foster new business models to increase and monetize network traffic.
The Open API Service is rapidly gaining traction, especially with mobile
marketing and contact center application developers. Developer companies, such
as 1020 Placecast, 3Cinteractive, Agent511 and Gamma Engineers, have
extensively accessed its context information, specifically location data, to
“The Open API Service enables us to easily incorporate network capabilities
into our applications,” said Alex George, Managing Director of Gamma Engineers,
a leading contact center developer. “With these APIs we can differentiate our
applications and deliver improved customer service for our enterprise
To support the transformation of service providers to open business models,
Alcatel-Lucent offers a comprehensive portfolio of professional services in a
multivendor environment, including systems integration and innovative
approaches for the management of complex networks and service-layer operations.
Alcatel-Lucent customers benefit from the combination of a proven track record
in transformation projects and a tight network of partners as they "onboard"
third party developers, applications and content.
An example of an Alcatel-Lucent-led transformation services project is its
engagement with Nucleus Connect of Singapore where Alcatel-Lucent is providing
a turn-key BSS/OSS solution including software, hardware and professional
services, to support the customer's OpCo operations and business models.
Consisting of a scalable platform for content and application onboarding, the
solution will facilitate the bundling and rapid introduction of new services
via an on-line virtual mall. It will also provide open interfaces and fully
automated workflows via a business-to-business (B2B) gateway to interact with
the NetCo, Retail Service Providers, and other qualified parties.
"We are helping service providers find new ways to fully exploit their
resources, including location, presence, preferences, address book, Quality of
Service and payment, by exposing such capabilities in a managed and controlled
way to a growing community of application developers to create a whole new
category of advanced Web 2.0 and multimedia services," said Kenneth Frank,
president of Alcatel-Lucent Solutions and Marketing. "In particular, the Open
API Service eliminates the inconsistent policies, practices, requirements and
capabilities across multiple networks that make application development a
costly and lengthy process, while protecting the integrity and reliability of
For more information on the Alcatel-Lucent Application Exposure Suite,
please visit: http://www.alcatel-lucent.com/application_exposure_suite
For more information on the Alcatel-Lucent Open API Service, please visit:
About the Alcatel-Lucent application enablement vision
Application enablement is an industry vision and network approach that combines
the trusted capabilities of network operators and the speed and innovation
of the web to provide end users and enterprises what they
demand: a richer and more trusted web 2.0 experience and beyond. A High
Leverage Network™ architecture delivers against this application enablement
vision. It is a fully converged, scalable, next-generation all-IP multiservice
infrastructure that leverages the latest innovations in broadband and optics to
transport and deliver traffic more reliably, efficiently, flexibly and at the
lowest cost. Through a strategic focus on application enablement,
Alcatel-Lucent is helping its customers create new value by exposing their
network capabilities in a managed and controlled way, facilitating new business
models and improving return on investment. For more information, go to http://www.alcatel-lucent.com/application_enablement